Author(s) Schildkraut, Jaclyn V.
Muschert, Glenn W.
Year 2014
Title Media Salience and the Framing of Mass Murder in Schools: A Comparison of the Columbine and Sandy Hook Massacres
Published in Homicide Studies, Vol. 18, No. 1
Pages 23-–43
DOI 10.1177/1088767913511458
Abstract Several high-profile school shootings have emerged as significant discursive markers in a longer “disaster narrative.” This study applies the two-dimensional analytic framework introduced by Chyi and McCombs to examine the frame-changing differences between two highly salient school shootings. A content analysis was conducted using the New York Times coverage of the 2012 Sandy Hook Elementary School shooting. The findings of this study indicate that while Columbine set the precedent for how the media covers school shootings, the coverage of Sandy Hook illustrates a departure from this model and potentially reshapes the way that these events are covered.
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